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Portfolio 2GaryJanuary 28, 2018April 26, 2018
  • ENGAGING IN MEANINGFUL DIALOGUE
    Digital & Interactive
    Video
  • • revealed the Genesis, the Santa Fe, the Elantra,
    and the Sonata.
    • served an internal audience with ‘Talk From The Top’.
    • served as an internal broadcast for Hyundai employees.
    • broadcasted live from major auto shows.
    What LiveConnect did with Hyundai
    Digital & Interactive Video
    Digital & Interactive
    Video
  • What LiveConnect did with Acura
    • served an internal audience with ‘Dealer Dialogue’.
    • quarterly executive updates on the ongoings of the
    company, ensuring the security of corporate communications.
    • maintained a flat organization connecting sales employees
    with their regional directors all the way to the top.
    Digital & Interactive Video
    Digital & Interactive
    Video
  • What LiveConnect did with Audi
    • drove new owner clinics.
    • answering questions about new vehicles with
    experts from inside the company.
    • boosted advocacy by making new Audi drivers feel heard.
    • established a closer bond between consumers and retailers
    for the brand.
    Digital & Interactive Video
    Digital & Interactive
    Video
  • What LiveConnect did with Toyota
    • revealed the Toyota Prius
    • answered questions about the vehicle
    • contributed to Toyota university
    • helped educate new drivers in the nascent hybrid technologies
    • taught about carbon footprint implications behind the best selling,
    environmentally friendly vehicle.
    Digital & Interactive Video
    Digital & Interactive
    Video
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    Digital & Interactive
    Video

  • CREATING BRANDED EXPERIENCES
    Experiential
    Experiential
  • Sponsored by Toys for Tots, HD Radio, OEM Audio Plus,
    aha, and Pioneer, among others. The CDG produced 'Scion Night'
    has come to be known as the largest owner event in the world
    attracting over 12,000 Scion owners and 3,000 Scions.
    What we did with Scion
    Scion Logo
    Experiential
  • What we did with Strategic Vision
    • Created ‘Most Loved Vehicle Award Ceremony'
    • Arranged for senior management of 5 major OEM’s to
    personally attend ceremony and receive award.
    • Elevated awareness of ‘Most Loved Vehicle’ award
    and its selection methodology to:
    1. OEMs
    2. Automotive industry media
    3. General public
    Experiential
  • What we did with CalAir
    • Hosting March 10th Event with Special Guest Astronaut Garrett Reisman
    • Unveiling the new Cirrus SF50 Vision Jet at Hawthorne Airport
    • Making Cal Air top-of-mind when choosing a 'Discovery Flight Package'
    • Establishing Cal Air as Southern California's Only All-Cirrus flight training
    and rental flee
    Experiential
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    Experiential
    Experiential
  • DIGITALLY AMPLIFIYING
    BRAND COMMUNICATION
    Mobile Apps & Social Media
    Mobile Apps & Social
  • What we did for Suzuki
    • Launched two first-to-market iPad apps to improve
    customers’ purchase experience
    • Reinforced sales consultants’ product knowledge
    with ‘tap-to-learn’ hotspots
    • Shopper and Consultant apps ensured shoppers
    were armed with same information as dealership staff
    Mobile Apps & Social
    Mobile Apps
    & Social
    Suzuki Logo
    Suzuki iPad by CDG
    Suzuki iPad by CDG
  • What we did with CalAir
    • Re-designed web presence with Google Analytics integration
    • Created organic content strategy and implemented social media calendar
    across Facebook, Instagram, Twitter, and LinkedIn
    • Established paid social campaigns for Welcome Event across all platforms
    • Partnered with Cirrus Manufacturer, Eureka restaurant, and Astronaut
    Grossman for March 10th Welcome Event
    Mobile Apps & Social
    Mobile Apps
    & Social
  • What we did for Toyota
    • Leveraged iPad and iPhone technology to provide
    a convenient way for dealer staff to view competitive
    comparison videos
    • Captured valuable usage data that drove future video
    content design
    Mobile Apps & Social
    Mobile Apps
    & Social
    Toyota Logo
    Toyota iPad App by CDG
  • What we did with Strategic Vision
    • Generated 130K impressions for 'Most Loved Award Ceremony'
    • Kept 10% or 38.9K viewers engaged throughout show
    • Elevated awareness of award and brand on major publications
    like NY Times, Wall St. Journal, KBB, Edmunds, TrueCar,
    Sports Illustrated and hundreds of others
    Mobile Apps & Social
    Mobile Apps
    & Social
  • What we did for CalAir Aviation
    • Launched iPad app to drive increase utilization of flight school’s aircraft
    • Advanced ‘gamification’ allows users to accrue points in a fun way—while completing flight training
    • Provided sophisticated usage reports to CalAir management to better manage aircraft fleet
    Mobile Apps & Social
    Mobile Apps
    & Social
    CalAir iPad by CDG
  • What we did with Subaru
    • Used organic, paid social and display advertising to generate
    over 62,026 views of the Subaru 50th Anniversary Broadcast
    • Maintained an engagement rate of 20% in popular websites like
    theatlantic.com, slate.com, forbes.com, and huffingtonpost.com,
    tuning in live from the CHI Auto Show for the 50th Anniversary
    Subaru Special Edition vehicles
    Mobile Apps & Social
    Mobile Apps
    & Social
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    Mobile Apps & Social Media
    Mobile Apps & Social
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